Long’s Jewelers to Host Exclusive Rolex Baselworld Event

The June 27 event will feature a 40-piece collection of Rolex’s newest models. 

Courtesy of Long's Jewelers


On Tuesday, June 27, Long’s Jewelers will host an exclusive, in-person presentation of all the new Rolex watches from this year’s Baselworld. The event will be held at their Burlington location from 4:00 p.m. to 8:00 p.m., and will feature a 40-piece collection of Rolex’s newest models. 

Long’s is honored to be among the first to showcase Rolex’s newest creations in its Oyster and Cellini collections including the new Sea-Dweller, Yacht-Master II, Cosmograph Daytona, and more. They are especially excited to see the new steel and gold Sky-Dweller, one of their favorite pieces from Baselworld and sure to be a top seller. 

“At Long’s, we believe in offering the best experiences along with the best products the industry offers,” says Craig Rottenberg, president of Long’s. “Bringing the Basel preview experience to Burlington with Rolex is one of the most exciting events we’ve ever hosted, and we can’t wait to showcase these incredible new timepieces.” 

The event is open to the public and will include passed hors d’ouevres and cocktail service. Email rsvp@longsjewelers.com to reserve your spot and be the first to experience the newest models from Rolex. 

Baselworld is an annual watch and jewelry tradeshow held in Basel, Switzerland. It is known as one of the leading watch shows in the world. The biggest names in luxury jewelry convene in Switzerland each year to reveal their latest designs and advancement in watch technology. 


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