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Northshore October 2025
In 2023, Salem welcomed a record 1.2 million visitors to the city in the month of October alone. Sure, Witch City is magical in October during the spooky autumn days leading up to Halloween. But for us locals on the North Shore, we recommend an off-season trip over an October one. The town’s winter highlight? The Salem's So Sweet festival, back this year for its 22nd annual celebration February 9 through 11.  The festival features ice sculptures, restaurant specials, shopping discounts, and lots and lots of chocolate. The timing is perfect—it’s the weekend before Valentine’s Day. The fest kicks off on Friday with a fundraiser at a
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