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2023 Clothing, Women’s

Editors’ Choice

Viola Lovely, Wenham

This Wenham shop is the North Shore outpost of the Viola Lovely boutique in Boston’s South End. Showcasing works by established and emerging designers, including many brands not often found in the suburbs, the shop favors fashions in simple lines and colors that create a vibe of understated chic. The staff is skilled at combining pieces to create unique looks, and knows how to be helpful without being pushy, creating an environment that will make you want to linger. 148 Main St., Wenham, 978-468-1775, violalovely.com

Readers’ Choice

Charleston & Coco, Newburyport

The daughter- and mother-in-law pair behind this Newburyport boutique describe their style philosophy as “modern boho chic meets coastal.” What this means for shoppers is plenty of elegant neutrals, natural fibers, and lots of casually elegant styles including the “Locals Only” line of Newburyport-themed sweatshirts and sweaters. 72 State St., Newburyport, 978-255-4572, charlestonandcoco.com
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