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Luna Moss

Photo by Fawn DeViney

Sometimes, even a writer cannot find words to describe the achingly beautiful. Such is the case with the work of Amy Reed and the talent at Luna Moss. To see unparalleled, masterfully composed floral arrangements and story-telling vignettes, scroll through their online portfolio—you will get lost in the magic of it. Employing atypical plants, vases, and materials, Reed demonstrates an incredible eye for botanicals and a skilled hand for weaving them into painterly works of art. Having recently returned to her native Beverly after a few wildly successful years in Los Angles, Reed—a former jewelry designer—evokes both the colors of the coast and the mood of New England’s deep earthy woods. Her fluid ensembles possess a vintage quality, and clearly draw inspiration from fine art forms. Whether for a wedding ceremony, a gallery opening, a bridal shower, or other festive occasion, Reed and her team will endow it with aesthetic sophistication in the form of fresh seasonal flowers, often purchased from local growers.

Beverly, 310-926-8520,



Beach Plum Too

“I live out of town but always order my mom’s birthday and holiday bouquets from Beach Plum Too. They deliver gorgeous, fresh, thoughtful bouquets within an hour or two of me calling. The staff is consistent, reliable, and friendly.”—Kat 

50 Water St., #301, Newburyport, 978-465-1739,