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Northshore October 2025
  Named after Aaron Waite and Jerathmiel Peirce, the original owners of the privateering vessel the Friendship, whose functioning replica floats adjacent to the new store’s location at the end of Derby Wharf, the Waite & Peirce National Park Information and Museum Store is dedicated to illustrating the illustrious trading careers of the duo that helped establish Salem as America’s premier port after the Revolution. According to Fred Shamlain, CEO of Shamlian, the store’s creative agency of record, Waite and Peirce was “designed both as a unique shopping venue and a vivid microcosm of Salem Maritime.
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