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  Sales is clearly in the Zimman family DNA. As Morris Zimman liked to tell it, he started out selling grain futures at nine or 10 (or maybe six) years old in his native Lithuania. Less than a year after arriving in America, he put his sales acumen to use, opening a dry goods store in Lynn in 1909. Daniel Zimman, the fourth generation to work in the store, is clearly in awe of his great-grandfather’s accomplishments, and those of his father and grandfather as well, who together have kept Zimman’s rolling and relevant through war, economic calamity, and a shifting retail landscape. “Every generation has rein
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